
About
The Berbers, who are native to North Africa, created pottery for practical and ornamental purposes. They utilized clay from their surroundings and relied on very basic and traditional techniques such as coiling and wheel throwing.
President & CEO
Dr. Atul Maini is a renowned practicing general surgeon in Upstate New York whose hobbies include traveling, meeting people and learning about other cultures. During his travel to Morocco he was memorized by the natural beauty, as well as the pottery, perfumes and other local items which he felt the whole world should have & enjoy.
Moroccan Liaison & Manager
Born amidst the rugged beauty of the desert, my story begins in a black tent made of camel hair in a a small town in the edge of Sahara Desert called Tafroukht, where the shifting sands and starlit skies formed the backdrop of my earliest memories. My parents, descendants of a long line of nomads, raised me with tales of their ancestors' journeys across the vast expanse of the desert, instilling in me a deep reverence for the nomadic way of life.
As I grew, so did my wanderlust. I yearned to explore the world beyond the confines of the desert, to traverse distant lands and discover new cultures. With each journey, I embraced the challenges of nomadic life – the harsh climates, the scarcity of resources, and the constant movement – as opportunities for growth and discovery.
I had to walk for an hour to attend school with my siblings and cousins. Later, my parents moved to a small town called Rissani where I pursued my education and got baccalaureate degree. After graduating from Hassan II high school in Rissani, I enrolled at the college of letters and humanities, Moula Ismail University, Meknes, Morocco. Where I studied linguistics and Immediately after graduation, my love for tourism commemorated. My encounters with tourists started first in my family’s tent as tourists used to pass by them and occasionally stop to ask for directions.
For me, being a nomad was more than just a way of life – it was a way of connecting with the world around me. I forged bonds with fellow travelers, sharing stories around campfires and trading goods in bustling marketplaces. Through these connections, I discovered the richness and diversity of the human experience, finding kinship with people from all walks of life.